Luma Proposal Admin
Shape the proposal from discovery notes into a polished client experience.
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North Face
Brand Story + Launch Campaign
draft
Fixed bid
Call notes
Prompt for the call
Capture the essentials in bullets so the proposal can be shaped accurately.
What did the client ask for?
What matters most?
What timeline or budget do they want?
What tone or references should we match?
Start with a prompt template
Client is looking for a more elevated, cinematic look. Wants a strong outdoor mood and product-forward storytelling.
Questions to answer
What launch moment matters most? Which channels should we optimize first?
Story
North Face needs a campaign that balances product credibility, culture, and cinematic presence.
Approach
We pair strategic storytelling with editorial visuals and lean production planning to deliver a premium brand narrative.
Budget type
Low / high
Fixed bid
Budget amount
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Launch Campaign Story
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Suggested follow-up questions
Which launch moment matters most: product reveal, campaign kickoff, or audience conversion?
What visual cues or references will best signal the premium feel we need to hit?
What is the emotional angle that should anchor the narrative: founder story, product story, or brand mission?